Create a rugged look with Wella Professionals EIMI Rugged Texture. This professional texturizing paste allows you to create the desired shape, giving it a strong hold and control. Wella hair styling paste adds texture to the hair to achieve a rugged effect with a matte finish.
Directions:
Manipulate with your palms into dry hair to shape and texturize rugged looks with a matte finish.
Matte Texturizing Paste - Hold level 3.